Sweetest Day is an observance celebrated primarily in the Great Lakes region and parts of the Northeast United States on the third Saturday in October Once known as a day to spread love and cheer to the unfortunate this popular holiday northern now known as a day to show affection to the ones in your life whom you like It is described by Retail Confectioners International as an occasion which offers all of us an opportunity to remember not only the sick aged and orphaned but also friends.
Dozens of Cleveland's top candy makers concocted the promotion years ago and it stuck although it never became as widely accepted as hoped which chronicles the first Sweetest Day in cleveland states that the first Sweetest Day was planned by a committee of 12 confectioners chaired by candymaker Hartzell day in the Year committee was assisted in the distribution of candy by some of the biggest movie stars of the day including theda bara and ann Pennington.
The New York times reported that the powers that determine the nomenclature of the weeks would be known as Sweetest Week on september the new york times reported under advertising news and notes that the national confectioners association had launched a movement throughout the candy industry rank sweetest day with the nationally accepted mother's day Father's day and St Valentine's day another sweetest day was proclaimed the promotional event was marked by the distribution the sweetest day Committee the candy was distributed among local charities children were given candy in the chapel at the Society for Prevention of Cruelty to Children.
Saturday, October 16, 2010
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